Distribution Business
The Distribution business is where Regal operates as a channel partner and assists its alliances in penetrating the markets with its diverse range of products.
With its own infrastructure, Sales and Service teams, Regal covers the markets and generates sales for its alliance partners. With the Institutional business and Out of Home (OOH) reach, Regal has established impressive revenue-generating touch points.
It has also run cost-effective, yet market and product relevant marketing events that bring ourselves closer to the consumers in preempting his needs.
Regal simply follows the 4 A principle in its business approach:
- Awareness
- Accessibility
- Availability
- Accountability
